New Delhi: In India, weddings, ritualistic traditions and jewelry are intently related and go alongside one another. Jewellery model Tanishq has just lately released its latest vary and models of jewelry — for summer time wedding day period for millennial brides-to-be below its wedding ceremony sub-model — ‘Rivaah’.
The parts from ‘Rivaah’ integrate inspiration from Indian embroideries of different states of India like Phulkari, Gottapatti, Sujani, Kashida, Kantha and many others with floral motifs, pine, chinar, creepers, geometric styles. The new models use karigari techniques like Spring wire, Chandak operate, Filgree, Rawa get the job done and far more.
Ranjani Krishnaswamy, GM — Marketing and advertising, Tanishq, Titan Organization Ltd, says: “Weddings are undeniably one of the most unforgettable times of our life and wedding ceremony jewelry retains a distinctive put in our hearts as it embodies priceless sentiments, symbolises our numerous ethnicities and the richness of our traditions. Rivaah by Tanishq celebrates this richness and diversity of Indian weddings from the lens of a National Local Jeweller. It has a large vary of stunning handcrafted bridal jewellery trousseau for today’s millennial bride.
“With the proposition of ‘A Jewel for Just about every Tradition’ we speak to this new-age confident bride, who is fashionable in her outlook however deeply rooted in traditional values, bringing alive the which means and importance of each individual piece of jewellery in her bridal trousseau.”
“Be it the Shakha Pola bangles or the Jadanagam, be it the Nath or the Maang Tikka — each and every has a significant purpose to engage in in a bride’s trousseau. As a marker of auspicious beginnings, each piece invokes divine blessings and celebrates the stunning journey our brides are to choose,” the spokesperson concludes.